Money, money, money. There never seems to be enough of it. Especially now. As businesses everywhere shut their doors in response to COVID-19, both health and money remain primary concerns. Funding has long been one of the standard concerns for many of CPG’s clients. Specifically, not having enough money to...
In this third client spotlight (read the first two here), we introduce the Boca Raton-based company FarFromBoring (FFB), which provides unique and captivating promotional products for clients across the country. While FFB provides innumerable products, in 2018 it launched an eco-friendly straw campaign that went on to sell 167 million paper straws around...
In this second Client Spotlight (read the first here), we introduce the Portland-based company Happy Products Inc. (HPI), whose signature product, The Flippy, has made reading, whether it is on tablets or books, comfier and cozier around the world. This young company’s dramatic growth—they now sell on QVC, HSN,...
Money, money, money. There never seems to be enough of it. Especially now. As businesses everywhere shut their doors in response to COVID-19, both health and money remain primary concerns. Funding has long been one of the standard concerns for many of CPG’s clients. Specifically, not having enough money to...
Experience: “Knowledge and skill gained while doing something” (MacMillan). Experience is a fun topic. In politics, those who have a lot of it worry they are too old, and those who don’t have enough argue it is not important. Kissinger is 100 years old, is his experience valuable? You decide. ...
