Sourcing from China offers tremendous cost savings, especially if you buy directly from Chinese factories. To do so, you need the right on-site support. (To learn more about why on-site support is essential – see The Cost of Doing Nothing.) But what does on-site support mean, exactly? For large importers, this...
“In the middle of difficulty, lies opportunity.” - Albert Einstein In last week’s Thanksgiving blog, we discussed how thankful we are for the last 43 years in business, which have been rich in lessons, and opportunities to turn those lessons into wins for our clients. While there are always endless...
Many spend Thanksgiving reflecting on what they’re thankful for, and here at CPG, we are no different. As we move into the holiday season and 2021 comes to a close, we have many reasons to be thankful. It is no secret that the past couple of years have presented numerous...
We recently created a video to explain our services and approach in a digestible way (You can check it out here). In the process, we performed a deep analysis of our competitors, what they do well, what we do well - all of which gave us a deeper understanding of...
Happy Year of the Ox! Is your Niu Year off to a good start? First off, a Chinese lesson! No, we haven’t forgotten how to spell… In Chinese, the character for Ox is 牛. This character is pronounced niú in Mandarin, which sounds similar to “new” in English. Thus, Happy...
What exactly is it that we do? I mean, we know what we do, but how do we know that you know? This is a marketing issue that any business must confront. There is no point being good at something if no-one knows about it—you must get the message out. ...
I think everyone will agree that 2020 stands out as a crazy year, definitely one for the history books. And here we are at Thanksgiving, about one year since COVID19 started and about ten months since it started to have a direct effect on us all. Despite this past year’s...
In the game of business, there are two categories of players: the buyers and the sellers. When negotiating contract terms, the buyers have the upper hand and the sellers cooperate for obvious reasons – they want to close the sale. Most of the time, buyers are well prepared and know...
