Archive of Category: CPG Blog
November 2, 2022
Importers who have gone through the trouble of researching, qualifying, and building a relationship with their Chinese suppliers are sometimes hesitant to change, even when the quality of their services and output begins to decline. This desire to not want to “rock the boat” with suboptimal suppliers is what we...
November 1, 2022
A logo is the symbolic embodiment of a corporate image or product image. As a China sourcing agent, I can attest that one of the most important functions of a logo is identification. It is easy for consumers to distinguish similar products of different enterprises or different companies in the...
October 28, 2022
Many new importers find that they only have a very vague idea of how long it takes to source directly from China. This is because many of them have experience buying from distributors or wholesalers here in the US, so the timeline is rarely clear. In this blog, we will...
October 25, 2022
ESG (Environmental, Social, and Corporate Governance) is a big deal in business these days but why is that? What exactly is ESG? Are you taking the right steps to benefit from it? In this blog, I will review ESG, how it interacts with CSR (Corporate Social Responsibility), and how this rapidly growing...
October 10, 2022
For many years, importers thought long and hard about moving their supply chain to China because of the “poor quality” stigma. Despite vast improvements in quality over the last 30 years, many people ignore the fact that, for instance, super-high-quality electronic products are made in China (see the first...
October 6, 2022
Money, money, money. There never seems to be enough of it. Especially now. As businesses everywhere shut their doors in response to COVID-19, both health and money remain primary concerns. Funding has long been one of the standard concerns for many of CPG’s clients. Specifically, not having enough money to...
September 11, 2022
Last week’s blog touched on Alibaba as a platform for buyers and how it may be different from “doing it the hard way” like traditional importers do. If you haven’t read that blog yet, you can check it out here. In that blog, we spoke about what sourcing with platforms...
September 7, 2022
"I can do things you cannot, you can do things I cannot; together we can do great things. " - Mother Teresa In America, many children are taught that they can do anything-be anything, with hard work and determination. While this is inspiring, few individuals achieve greatness working alone. Collaboration, networking,...